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Become an exclusive distributor

Can you get beverage distribution right?

You have ON PREMISE insight, the geographical coverage to sell & install beverage installations throughout your territory and excellent account management presence. Let’s talk

Your knowledge of the RETAIL sector is immense, you have the power to execute excellent brand growth. This, combined with the value chain resources to distribute, is our joint opportunity. Let’s talk.

You have an OFFICE sales force with 100% geographical representation. You are tuned in on property development and aspire to strengthen your business with a portfolio of Nordic based brands. Let’s talk.

We will serve you attractive & relevant brands that in combination with exclusive long term agreements will provide you with growth opportunities. Full induction, training and ongoing support is also part of your exclusive distribution agreement. Let’s talk if intrigued.

we believe in natural ingredients in everything we make, transparency in all we do.

Become an exclusive distributor of ESPOIR

Water is essential to life. by politely taking a conscious step away from transported water you cater the essence of life by serving viable local water.

Your guests will be presented with the highest quality of filtered water, served through distinct designed glassware and ESPOIR POINTS matching your interior.

ESPOIR, purified excellence of drinking water

Become an exclusive distributor of Svaneke

Svaneke Bryghus is a 100% organic brewery. As one of the first microbreweries to open in Denmark, Svaneke Bryghus on Bornholm is today widely known for its authentic taste, sustainable production methods and a wide range of craft beers.

Known for its beautiful landscapes, sunny weather and local delicacies and food producers, the small, rocky island of Bornholm is also the home of one of Denmark’s first microbreweries. Founded by a local beer enthusiast in 2000, Svaneke Bryghus has developed into a successful local enterprise. The original respect for and connection to the craft are still intact today.

UK & Nordic distribution 
of your brand


Synchronized selling & distribution power throughout the Nordics & UK. Whether in urban areas or rural locations we have your selling and distribution covered. We are in continuous dialogue with 2300+ on premise clients as well as the Nordic retail trade.


156+ premium beer brands
1003+ draught beer & filtered water dispense points
56+ soft drink brands
4 bottled water brands
100% value chain expertise

How did we get beverage distribution
so right?

We are an rare assemblage of relatively smart people who have managed global power brands around the world.

For 30+ years we have owned our own selling and distribution companies in the Nordics or managed brands internationally.

We  have now combined our knowledge in WESERVE which gives your brand the opportunity to be represented in UK, Denmark, Sweden, Norway & soon beyond…


My Copenhagen years in the fashion industry + living the beverage distributor life in our family business, in partnership with its nordic alliances, sparked the idea of creating a universe of distinguished beverage brands.

I trust in dressing up or down, for the occasion, which of course includes the right beverage brand in hand.

At WESERVE we will tailor your serve with distinction in the UK & Nordic markets while creating brands for you to serve in your market. 

Director of the board Pia

Well versed in dealing with executives and managing power brands globally, I’m proud to have reached my final destination: WESERVE.

Experience gained with brands such as, Coca-Cola, Carlsberg, Voss Water, Pepsi, Pure Water, Ringnes, Vitamin Well, Tropicana and Schweppes blended with roles such as, Merchandiser, Sales rep, District manager, Sales manager, Regional Director, International Retail Director, Geschäftsführer, Managing Director and CEO has given me the confidence and knowledge to trust in our joint adventure. I’m grateful for the inspiring people I’ve met on my journey and look forward to meeting many more.

give me a call or stop by…
Founder & CEO Carsten +45 2752 7090

Sdr. Havnegade 7 
6000 Kolding

DK +45 2752 7090 

SE sales &
Fabriksväg 43
120 30 Stockholm

NO sales &
Destilleriveien 11
1461 Hagan

DK sales &
Virkelyst 9
6000 Kolding

UK sales &
5 Hillside Close, Sawston
Cambridge CB22 3RL 

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